Polecam press announcement, 2009 October 15
Polecam announces the appointment of RomTek Electronics SRL as reseller for Romania and Moldova. Celebrating its 10th anniversary this year, Romtek (www.romtek.ro) is a Bucharest-based company specialising in providing equipment, system design, training and servicing for broadcast, film and telecommunications.
(from left): Igor Ungureanu (Sales & Support Engineer); Andrei Serbanescu (Sales & Support Director); Adriana Micu (Executive Director); Andrei Marton (Sales & Support Manager, Audio/Video/TV/Film)
“Polecam’s range of compact ultra-portable and power-efficient systems exactly match the needs of modern broadcast and digital-film content producers,” comments RomTek’s Sales Manager Andrei Marton. “Although most productions are still made within range of normal roads and mains power, the ability to operate from batteries and to hand-carry an entire HD or SD production system over any terrain gives Polecam users far greater independence than they can get with rigs designed for bulky old-style cameras. High portability also means very high productivity as the complete Polecam system can be ready for operation within minutes of arriving on site. Health and safety is another benefit: the European Union is becoming increasingly tight on regulations for heavyweight camera rigs at public events. Polecam’s extreme portability means it is definitely not a hard-hat system.”
“We are delighted to welcome RomTek on to our international team of resellers,” adds Polecam Sales and Marketing Manager Mel Noonan. “Romania is a centre of excellence both in film and broadcasting and was one of the first countries to make full use of the Internet to broaden the cross-border reach of its television channels. Andrei and his colleagues have a good understanding both of technical and operational aspects of television and digital film production. We look forward to working with them in this challenging market.”
Polecam was established in 1998 by extreme sports cameraman/director Steffan Hewitt. While directing a series of windsurfing kit commercials in Hawaii, he needed to obtain close wide-angle front sequences of a windsurfer in action, shot from a tracking boat or jet ski. Steffan improvised a rig comprising a miniature camera on a carbon-fibre windsurfing mast. Returning to Britain, he developed a lightweight go-anywhere rig with a remote joystick controlling a high-precision pan and tilt head. Polecam is now supplied in HD and SD versions with a range of additional options including underwater and 3D pan/tilt heads. Polecam Ltd is active globally from its base near Bedford, England.
Mel Noonan, Sales and Marketing Manager, Polecam Ltd
Tel: +44 (0)1234 855 222
David Kirk, Stylus Media Consultants
Tel: +44 (0)1342 311 983